Marketing 101 print and online solutions

‘Go Green’ and support APEX with this official interactive city map. This valuable communications tool makes it easy for members to plan where to go and what to do in their convention city. AIM is an Interactive Map with pertinent locations identified with color-coded icon markers for ease in navigation. Standard content includes: Convention Center, Attractions, Dining Aficionado, Official Hotels, Today’s News and Weather. Each pop-up icon includes name of location, address, telephone number and link where applicable.

Why sponsor AIM in 2010?

Innovation is key and AIM is Registered with the U.S. Copyright Office ’08;
M101 delivered an approval-ready meeting site within 2 weeks;
Prominent sponsor visibility pre-meeting and on-site
72% responded ‘Very’ to industry survey question, ‘How important is a city street map to you?'
88% Respondents from the same survey prefer digital communication over print
Associations are seeking new sponsor programs and need attendance-building tools; locking in now means owning 1st rights to an industry staple.

Tracking Gives Quantifiable Data

We track overall site use, pages per visit, repeat vs. new visitors, advertising click-thru’s, traffic sources, total visitors and targeted impressions. Our proprietary mapping program has proven very strong use indicators.

New AADE Mobile User Statistics:	AADE Pre-Meeting and On-Site:
2:20 Time on Site	65% Users visited ‘Dining’
3:53 Pages per Visit	54% Users visited ‘Attractions’
43% Returning Visitors	52% Users visited ‘Official Hotels’
35% eGuide Program visitors used Map Direct Traffic @ 50%	193,271 Impressions